The complete integrated answer to marketing reporting & measurement

smartREPORTER makes reporting fast and easy. It enables marketers to create and distribute reports, serving the needs of marketing and the business at large.

Marketers can automate the retrieval of information and display it as high-impact reports within Microsoft (MS) Excel. Reports can be simply formatted using MS Excel functionality and other data sources can be integrated. Reports are easily distributed across the company as MS Excel workbooks or published as HTML pages.

smartREPORTER ensures marketers can demonstrate their contribution to the business and provide other customer facing teams with relevant content to support better decision making.

Key benefits:

• KPI reports and metrics summarising the performance of marketing and its contribution to business objectives and success
• Reports to monitor campaign activity and responses – in real-time - enabling decisions on tactics and activities that generate the optimum results
• Share customer insight and behaviour with all relevant groups within the companies
• Evaluate marketing performance against plan, identifying key areas of over or under achievement
• Keep everyone informed of activity and outcomes promoting a shared intelligence

Marketers can be sure that they can provide the input needed to support effective decision making across marketing, customer engagement and the company as a whole.

Find out more about our Reporting solutions