Highly scalable, flexible server platform optimised for marketing
smartSERVER is a highly scalable, flexible, integrated server platform providing a coordinated and efficient approach to managing the data and resources needed for the smartMARKETER application suite.
smartSERVER is designed to support large communities of marketers who need continuous and fast access to detailed customer insight, from very large and growing volumes of data.
What smartSERVER delivers to your business…
- Integration – consolidates multiple data sources from across your organisation
- Quality - established processes maintain your data integrity to deliver a clean and comprehensive
Single Customer View
- Enhancement - allows data input from third parties for even greater customer insight
- Optimisation - flexible data transformations coupled with real time responses, supporting marketers who need to make fast decisions
- Access - supports most leading operational databases so data can be delivered to operational and marketing processes and systems across the company
Find out more about smartMARKETER application suite 