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Online Data Management

Ensuring data is synchronised at every customer touchpoint

smartFOCUS has been working with marketing and communications data for many years so we understand how important it is to delivering the right message to right customer at the right time. To this aim, our solutions provide for advanced data integration and management. We also have an extensive history of delivering end to end CRM systems and successful integration projects using our platform.

smartCHANNEL brings together the information held in smartSERVER and the information captured during a customer-company interaction enabling effective real and near time decisions and actions to be taken and delivered.

For full data synchronisation, using the smartCHANNEL API* makes it easy to seamlessly transfer data in one direction or both. This process may be run continuously or scheduled. With smartCHANNEL you can do real-time or batch synchronization, uploads, and downloads. With these features we can ensure your information is always accurate and up-to-date.

* smartCHANNEL API (Application Programming Interface) uses the industry-standard, cross-platform SOAP interface to trigger functions in smartCHANNEL from applications or databases on your PC or server. Whether your system is Linux, Windows, Unix, Solaris or Mac.


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