Everything connected in real-time

Contextual marketing through every micro-moment.
You can’t control the journey, but you can trigger the most relevant messages that influence sales.

  • Your customer's behavior and purchases are delivered into your insights tool. Enrich your existing data infrastructure with one single marketing view.

  • Your data is unlocked and can predict what message to send where and when. Contextualization applied to content, message and channel.

  • Email is now advanced, use location to personalize messages for segments of one customer.

  • The best messages are triggered by behavior, not pushed in hope by the marketer. Gain 2x increase on your engagement stats.

  • This is you, in full control, making use of your data like never before. In real-time, at scale, and across all channels.

Customer-triggered communications deliver 4x the results of standard campaigns.
No one does this better than SmartFocus.

  • House of Fraser
  • HP Logo
  • Mercedes Benz
  • Speedo Logo
  • Levi Strauss & Co
  • Waterstones
  • Eventim
  • Rossignol

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See The Message Cloud in action using your own data.

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Marketing pain points and how to overcome them

We asked 500 B2C marketers about the pain points they experienced in their role. This report ranks the top 17 voted for by respondents with a diagnosis and suggested remedy for each problem.


Everything you need to know about real-time contextual marketing.