eBook Forrester Q2 2016 Wave - Cross-Channel Campaign Management

Recognized as a Strong Performer in Cross-Channel Campaign Management

Keeping it real-time and immediately personalized across all channels

Delivering contextual customer experiences, in real-time, to the right channel, at the right time is now more important than ever.

In their Wave report The Forrester Wave™: Cross-Channel Campaign Management, Q2 2016, Forrester Research, Inc, named The Message Cloud as a Strong Performer in the cross-channel campaign management providers’ market and received the highest scores possible for:

  • Out-of-the box integration
  • Cross-channel identity resolution
  • Real-time analytics
  • Content management
  • User experience
  • Distributed marketing

This is following on from recently also being named a Strong Performer in The Forrester Wave™: Real-Time Interaction Management, Q3 2015 report.

Download your complimentary Forrester CCCM Wave report to find out what Forrester Research, Inc says about CCCM and SmartFocus.

Topic Cross-Channel Management

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