Every day thousands of marketers around the world rely on SmartFocus to power their email marketing programs. SmartFocus Email provides a comprehensive platform that empowers marketers to target subscribers with real-time, personalized messages at every stage of the customer lifecycle.
SmartFocus Email guides users through the basics of email marketing with tools for planning, list management, content creation, testing, deliverability monitoring and reporting. Our platform enables marketers to automate and optimize daily campaign execution so you can focus on more advanced email tactics that lead to higher response rates and more revenue opportunities. For marketers executing global campaigns, there is support for 16 different languages with the ability to personalize messages based on language or country location.
Supporting simple or sophisticated rules, our robust platform enables marketers with the ability to automate behavior-based campaigns in real-time across multiple channels. Our triggered campaign capability enables you to continually engage customers with relevant, personalized messages throughout the customer lifecycle. With transactional marketing features, marketers can rapidly automate and implement the real-time delivery of customer service emails with up-sell and cross-sell promotions.
To optimize campaign performance, SmartFocus Email provides a set of tools for validating, controlling quality and proofing your messages before broadcast. Our fully integrated multivariate testing module enables you to create and schedule multiple variations of an email, identify key indicators for the winning campaigns, and analyze subscriber response. All of the parameters set for your testing can be saved for reuse on future campaigns.
SmartFocus provides marketers with the tools to reach each customer with the right message at the right time. Our comprehensive email technology helps thousands of brands develop their relationships and grow their business.