smartFOCUS

Flexible Intelligent Marketing software deployment to meet your needs

Select the deployment option that best meets your needs. Optimise business benefits within resource constraints. Minimise operational impact, maximise service delivery and business results...

smartFOCUS Intelligent Marketing - Deployment Options

We can also migrate solutions and adapt service approaches in response to changing conditions, protecting your investment and ensuring operational continuity.

4 core deployment choices

  1. Software as a Service (SaaS) – pay-for-use over the contract period rather than outright software purchase. Accessed over the internet via smartFOCUS infrastructure. We’ll operate as your external service provider focussing on service level delivery, reducing internal IT resources and support costs. Find out more here
  2. Insource - software and solutions deployed on your premises and managed by you. We execute deployment, followed by operational handover to inhouse management
  3. Outsource - either directly or via our global network of marketing services partners. We operate as your external service provider, focused on service level delivery and business results. Outsourcing supports your marketing team, reduces internal resources and offers cost effective operational flexibility
  4. Omni-source - deploy smartFOCUS software and solutions in your premises and we manage them for you. Combining our insource deployment approach with our outsource service management

Read more about Marketing Services Partner Solutions more...

Key points

  • optimise business benefits and ROI
  • minimise resource constraints
  • start with one option and migrate over time
  • manage costs and benefits
  • transform marketing performance
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