Leveraging marketing data to produce revenue generating analysis and insight

Our MAAX Solution is a fully-integrated, end-to-end marketing automation system designed specifically for the newsmedia. Through analysis, reporting, modeling and campaign management our software provides insight into the characteristics and behavior of your customers. And your customers’ customers.

Our MAAX solution lets you:

• measure and track customer retention across all business lines
• optimize the performance of digital channels - email, mobile, SMS, RSS, web
• harness train of thought analysis to improve marketing performance and audience development
• integrate analysis and modeling with on and offline marketing campaign planning
• enhance the relevance of multi-channel inbound and outbound customer dialogue
• create a single customer view within a common, accessible operational environment, containing clean
  marketing data.

Based on the smartMARKETER application suite and the smartSERVER platform, the MAAX solution is offered in the Software as a Service (SaaS) deployment model.

Find out more about SaaS

Find out more about smartMARKETER

Find out more about smartSERVER