“Using SmartFocus’ innovative technology, we are able to uncover actionable insights from a wealth of customer data and deliver relevant and consistent experiences for every customer – across all of our channels.”
"SmartFocus is HP's marketing engine for the Internet of Everything. It gives HP and our clients unrivalled insight and enables us to communicate with our customers in a relevant, timely and targeted way, irrespective of where they are or what device they are using."
"SmartFocus enabled us to increase the turnover of all group sites. The SmartFocus platform allows us to accurately segment our database and send lots of emails, quickly, and with excellent deliverability rates."
“Using SmartFocus, The London Perfume Company has seen email deliverability rates increase to almost 100%. With average open rates of more than 10%, we have confidence our customers are receiving and opening our emails.”
"We’re looking forward to continuing our work with SmartFocus, meeting our customers’ expectations, delivering segmented content based on prior purchase history and engagement, and driving new revenue opportunities."